How reframing questions can help your business connect better with your core customers on a psycho-logical level and solve problems differently We tend to think we know the reason we…
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We are irrational decision makers How understanding availability bias can help us communicate more successfully with our clients and customers. I am the first to put my hand up...
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In the design space there is an increasing presence of sheep. Many designers are jumping on the bandwagons of the top ‘influencers’ and content is being regurgitated like I’ve never…
Recently I looked at what people thought I did and while it was all true, I did many other things, no one really knew about. I am now working through…
Your business entered the world (read Marketplace) as a tiny baby, eyes open to all that was ahead of you. You got your first logo, designed by that cousin with…
Human stories Stories are a big part of human existence, from the beginning of time, stories have been shared. Humans understand the characters in the stories because of the personalities…
